Hydra Prime SPF 50 Hydrating Face Primer

What it is: A noncomedogenic, hydrating, daily-use SPF 50 that primes and smooths—with or without makeup.


Skin Type: Normal, Dry, Combination, and Oily

Skincare Concerns: Anti-Aging, Uneven Skin Tone, and Dryness

Formulation: Liquid

Highlighted Ingredients:
- Beet Root: Improves the look of texture and retains moisture.
- Niacinamide: Visibly blurs dark spots and refines surface texture.
- Ectoin: Supports a strong skin barrier and defends against environmental stress.

Ingredient Callouts: Free of parabens, mineral oil, and sulfates SLS & SLES. It is also cruelty-free.

What Else You Need to Know: Suitable for all skin tones, this multitasking formula primes, protects, and hydrates. It’s clinically shown to visibly reduce fine lines, boost moisture, and smooth texture, delivering a glowy finish with no white cast. Powered by niacinamide, ectoin, and beet root to defend and prep skin, it makes your makeup optional.

Clinical Results:
In an 8-week independent study with 32 women:
- 100% showed up to 57% more moisture immediately
- 96% felt it was easier to apply an even coat of foundation after use
- 100% saw fine lines and wrinkles visibly soften in 4 weeks